The Body Exhibition Transit Ads
The muscles and movements of the body are intriguing. Bringing the human physique to life by placing fun cut out muscle figures
and illustrations in different locations throughout New York City gives the audience a reason to go visit The Body Exhibition instantly.
They can be found in bus shelters and in the interior of buses. The illustrated human figures, veins and muscles interact with each environment
that they are placed in, to convey how interactive the museum is.